Our Privacy Policy elucidates how we collect, use and share your personal information when you visit our website or place an order with us through - www.parman.in.

When you access the Site, we automatically gather certain information regarding your device. This includes data about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Moreover, as you navigate through the Site, we collect information about the specific web pages or products that you view, the websites or search terms that led you to the Site, and details of how you interact with the Site. We refer to this information that we automatically gather as "Device Information."

COLLECTION OF YOUR ‘DEVICE INFORMATION’

The Parman website uses log files to track actions and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps. We also use electronic files such as web beacons, tags, and pixels to record information about your browsing activities.

If you make a purchase or attempt to make a purchase through the Site, we will collect some information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as "Order Information". In this Privacy Policy, "Personal Information" refers to both ‘Device Information’ and ‘Order Information.’

HOW WE USE YOUR PERSONAL INFORMATION

We collect ‘Order Information’ from our customers for the purpose of fulfilling orders placed through our website. This includes processing payment information, arranging for shipping, and providing order confirmations and invoices. We also use this information to communicate with our customers, screen orders for potential risk or fraud, and provide information or advertising related to our products or services, based on the preferences shared with us.

We collect Device Information to screen for potential risk and fraud, particularly the IP address, and to improve and optimize our website. This includes generating analytics about customer browsing and interaction with the website and assessing the success of our marketing and advertising campaigns.

SHARING YOUR PERSONAL INFORMATION

We may collect your personal information for our online store and to understand how customers use our website. We use Shopify for our online store and Google Analytics to track our website usage.

You can read about how Shopify uses your personal information on their website: https://ww.YY.shopify.com/legal/privacy

Similarly, you can read about how Google uses your personal information on their website: https://www.google.com/intl/en/policies/privacy/

If you want to opt out of Google Analytics, use this link: https://tools.google.com/dlpage/gaoptout.

We may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to protect our rights.

Additionally, we may use your personal information for behavioural advertising purposes.

BEHAVIOURAL ADVERTISING

We may use your information for advertising purposes and show you targeted advertisements or marketing communications that we think may be relevant to you.

To learn more about how targeted advertising works, please visit the educational page of the Network Advertising Initiative (“NAI”) at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

OPTING OUT OF TARGETED ADVERTISING 

If you don't want to receive targeted advertising, you can opt out of it. The following links will direct you to the relevant pages where you can opt out of targeted advertising:

FACEBOOK: https://www.facebook.com/settings/?tab=ads

GOOGLE: https://www.google.com/settings/ads/anonymous

BING: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Moreover, you can visit the Digital Advertising Alliance's opt-out portal to opt out of some of these services. The link to the portal is given below:

DAA:  http://optout.aboutads.info/

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

DATA RETENTION

Please note that when you place an order through our website, we will maintain your “Order Information” for our records unless and until you ask us to delete this information. Please refer above to fully understand what your “Order Information” means.

We hold your privacy in high regard and take measures to ensure the security of your information. Please be aware that we may update our privacy policy periodically to reflect any changes we make to our practices, as well as for operational, legal, or regulatory reasons. If you have any questions or concerns, please don't hesitate to contact us. We'll be glad to assist you.

Contact Email - info@parman.in

Parman Silver Jewellery
Chopda Silver Shop - “Kamala Nivas”, No - 113/125, Nyniappa Naicken Street, Rattan Bazaar, Park Town, Chennai - 600003